Katya Isk

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In▪Situ: 
Making Memory Tangible 


Description
A conceptual project that transforms acrylic from a commodity into an encoded key for storing personal memories. In-Situ refers to something existing in its original place or context, reflecting the project’s interest in preserving memories to revisit over time. Within a narrative retail environment, visitors explore how memories can be stored and revisited through the key. By placing acrylic in an archival context, the project gives the material’s durability a new purpose: keeping intangible experiences tangible and accessible.
Spring 2026

Project Type:
Product, Service, and Experience Design

Focuses:
Branding
Product Design 
Packaging Design
Experience Design
Concept DevelopmentProduct and packaging for the brand: encoded acrylic key and a case that doubles as a display for preserving it as an archival object.      In-Situ brand identity system.1.  In-Situ retail store exterior.
2. Visitors experience the illuminated display wall in the retail store.
3. A visitor interacts with the In-Situ memory-encoding screen.
4. Visitors replay a memory together in the store using the key.

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